Tuesday, August 13, 2019

Cream Silk Hydra Fresh Launch

Intense but light - is that even possible?

Intense hydration with an unbelievably light feel - that's what the new Cream Silk Hydra Fresh is offering to the market. Modern Filipinas like myself are all about looking and feeling our best wherever we are. Whether it be in the middle of the bustling metro, or at the beach under the extreme heat of the sun, we always want to look good - from our clothes to our hair - everything must be on point. The truth is, with today's environment and intense weather conditions, we need a product that not only intensely hydrates our locks, but also does not weigh us down, whatever destination or situation we are in.
The number 1 hair care brand in the Philippines introduces NEW Cream Silk Hydra Fresh. Cream Silk’s lightest-ever conditioner, it is specially infused with Hydra-Collagen Technology that deeply hydrates every strand and locks in moisture to keep hair feeling fresh all day long. Its water-based and easy-rinse formula is designed to condition hair without the heavy and greasy feel. It is available in Fresh and Hydrated for oily and greasy hair, and Fresh and Bouncy perfect for limp and flat hair.
Cream Silk launched their new product at C Lounge, Conrad Manila, where they also introduced the newest face of the brand, the reigning Miss Universe Catriona Gray. The quintessential modern Filipina, she is no stranger to going through intense situations, but instead of letting these overwhelm her, she has risen to the occasion and consistently shows her ultimate beauty on the world stage. 
“We’re excited to introduce the new Cream Silk Hydra Fresh Conditioners, with a light, fresh texture that leaves hair feeling hydrated without the greasy, sticky feeling,” says Carlos Corrales, Cream Silk Philippines’ Senior Brand Manager. “We’re also very happy to be launching this with Catriona Gray, as we believe she embodies the modern Filipina who strives to reach the top of whatever field she’s in.”
Aside from witnessing live demos of the product in action, we also got the opportunity to have our photos taken with the one and only Shaira Luna! I don't normally have photos to show at events since I'm usually the photographer (haha), but I just couldn't let this one pass! 
Experience a new level of intense hydration with an unbelievably light feel the NEW Cream Silk Hydra Fresh, the most #IntensebutLight conditioner yet! 
The new Cream Silk HydraFresh Conditioner is now available in 10ml sachets, 150ml and 300ml bottles for Php6.50, Php149, Php259 SRP respectively, in all leading supermarkets, department stores and drugstores nationwide, as well as online through Lazada, Shopee and Watsons. For more information, visit https://www.facebook.com/creamsilkph/.
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